Nike

Nike

The Secret Lab Where Nike Invented the Power-Lacing Shoe of Our Dreams

HOW NIKE BUILT THE REAL POWER-LACING SNEAKER OF OUR DREAMS. The Sneaker should come alive. Tinker Hatfield was sitting at a drafting table in his office in Beaverton, Oregon. He and another young designer at Nike named Mark Parker had just returned from a brainstorming session in Hollywood with film director Robert Zemeckis, who was storyboarding the sequel to his sci-fi comedy hit of three years earlier, Back to the Future.

Flyboard Air

Flyboard Air

Incredible Hulk pop-up book (1980)

Incredible Hulk pop-up book (1980)